Linked Finance’s quick guide to selling more online
Posted by Gerard Adlum on 12th January 2016
We all know that more and more sales are being made online these days. Tech-savvy customers love browsing websites from the comfort of their armchairs and many businesses are realising the potential of e-commerce. It helps keep your staffing cost down as well.
We’ve put together a little guide to help you get your business selling more online.
1. Product Descriptions
Along with a photo, a well-written and informative description of the item is crucial. The more time a customer spends on your site the more likely they are to make a purchase.
2. Terms and Conditions
Make sure that the “small print” is clearly visible. Remember; you and your staff aren’t there to take questions, so help the customer help themselves!
3. Update it regularly
A full-time webmaster (or reliable part-timer) can make sure that products are added to your online catalogue as soon they arrive in stock.
4. Offer Deals
We all love a bargain. “Online only” deals are a fantastic way to boost your e-commerce earnings.
5. Call to Action Buttons
These are clickable links that urge the customer to “Buy Now” or “Order it here”. Your web-master should be able to help with this one!
If you’re looking for a loan to help give your business a stronger online presence, Linked Finance can help…